Mansell Group, Inc. today announced it has acquired the email marketing business of Premiere Global Services, Inc (NYSE: PGI). The email applications and services acquired include the Campaign Accelerator suite of tools. The addition of Campaign Accelerator technologies into Mansell Group’s existing business creates one of the world’s largest privately held email marketing companies. This acquisition brings additional functionality to Mansell Group’s existing email marketing offering by adding a user interface presented in six different languages including: French, German, Japanese, Spanish, UK English, and US English as well as a team of professionals experienced in supporting global accounts. The new Mansell offering will actively support over 600 organizations and create a global footprint that stretches from Sydney, Australia to Atlanta, Georgia.
Mansell is Going Global….want to come?
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- People can only be so resistant to change. My parents - part of the Silent Generation described - have broadband and email with friends and old coworkers...
- Allen, Typically people are using mobile devices for email triage. I think its best to investigate your target audience and what sort of device that...
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